Business models and key success drivers of Agtech startups

Interested in agech in West Africa? Discover details about business and policy issues young digital agriculture start-ups are facing, their key success drivers and how they are trying to achieve success in this new CTA publication.

The publication is an abridged version of a report that I co-authored with a colleague that CTA published.

It is an interpretative phenomenological research that focuses on youth-led companies offering digital services to the agro-food sector in West Africa. Youth is considered as

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Six business model recommendations for ACP digital agribusiness entrepreneurs

More and more entrepreneurs in African, Caribbean and Pacific (ACP) countries are seeking to exploit wider access to digital technologies to offer ICT-based solutions. However, turning promising ideas into profitable businesses that break even is a struggle.

A key challenge is to grow revenues and keep customers, turning sales into repeat purchases. Moving into profitability is a major hurdle for young entrepreneurs who lack business management acumen and knowledge of the agriculture sector, and have few business assets to fall

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